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My Goals for February 2020

I took a mini-break from the blog yesterday because I went and spent the morning/afternoon with my parents. We had a lovely time and I was so tired by the time I got back that I just didn’t want to put up a blog post. But I also know that if I don’t maintain my habit of blogging, I will likely stop posting and never post again. So I’m making this post before I head out to feed the horses their breakfast.

This year I’ve been trying the Powersheets Goal Planner to gain clarity, set goals, and try to really ramp up my art business. It was an expensive planner for me to get, but I made purchasing it work and I’ve been loving the entire thing so far. (This post is not sponsored and I’m not an affiliate, just someone who loves this planner so far and has been enjoying the features!) You do prep work at the beginning of the planner to get clear about what’s important to you and then set large goals for the year. Then each month you pick some goals to focus on, brainstorm action ideas, and set yourself monthly, weekly, and daily tasks on the Tending List. I use these pages to plan out my entire month, then use my Daily Task Manager pad to set a schedule and tasks for each day.

So, here are my goals for the month of February, in no particular order.

  • Create 15 new pieces (Including some smaller pieces… I’m hoping watercolor!)
  • Ride my horse 10 times – this has been harder than it should be because the weather has been a nightmare and we don’t have an indoor arena.
  • Apply to 3 vendor events (have sent in an application for 1 so far)
  • Create an income/expense spreadsheet (signed up for Wave Accounting instead and have been using it to track income and purchases for my art business)
  • List new prints on shops (Have you checked out the LizStaley.com shop or Etsy lately? Lots of new stuff on both!)
  • Find more blogs or magazines to write for to reach a wider audience
  • Blog three times a week
  • Release one new video on YouTube a week
  • Post regularly on social media
  • Research some charities to partner with. Giving back to the community is very important to me so I’d love to include more charitable donations in my business plan this year!

By the way, you can now get Birthstone Horses shirts on Amazon! I’ve actually had shirts available on Amazon for awhile, but the designs I had up weren’t selling, so I’ve decided to replace them with these (and hopefully get the other designs back up at some point). You can go directly to the shirts on Amazon by clicking the image below!

I will be adding more shirts to Amazon as I can, however the way that this program works is different from other t-shirt storefronts I have. With Amazon, you have only so many design “slots”, and as you sell more shirts you rank up and get more slots. I am currently on the lowest level and only have 10 design slots, so I can’t put up all the months until I open up more slots. This means I have to get more people to buy shirts on Amazon! So if you know someone who would love one of these designs, please share the link with them! I need to sell 7 more shirts before I can get to the next tier, so there’s still a ways to go but I know we can do it.

Featured image psd created by freepik – www.freepik.com 

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My Goals for 2020

New years have an energy to them. They’re a time to reflect on the year that’s passed and to set goals for the year ahead. I don’t really make resolutions, but I’ve been thinking about goals for my personal life, my horse life, and my art life for the past few months and I thought I’d like to share some of them here.

My Yearly Business Goals

  • Create more art pieces than last year
  • Grow my social media (Focusing on Facebook and Instagram)
  • Complete at least 12 custom commissions
  • Participate in 6 markets or fairs
  • Blog regularly on my web-site (which I’ve already started, but I’m hoping to turn it into a habit!)
  • Get a daily/weekly routine in place to maximize productivity

My Yearly Personal Goals

  • Make healthier diet decisions
  • Increase my water intake
  • Begin a regular exercise routine
  • Declutter and organize my space

My Yearly Horse Goals

  • Spend more quality time with my horse
  • Keep Glory healthy and happy
  • Go for a trail ride!

The other night I finally pulled the trigger on ordering the Powersheets planner, which I’ve been looking at and wanting to get for months now. Ordering it right at the end of 2019 isn’t ideal, because I should have done the planning work before the new year began, but I finally had the money for it so I did it. I’m really excited to try this system out! I’ve tried a lot of planners and none of them have stuck for more than a few months, usually because life throws me a curveball or because the planner gets buried under junk on my desk (see above goal of trying to organize and declutter my space). But I’m hoping that this planner will help me break down my goals and help me achieve the things I really want to this year! I will probably do a review of the Powersheets after they arrive if I like them.

 

What system do you use to track and achieve your goals for the year? What goal are you most excited about achieving in 2020? Let me know in the comments!

 

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My Mission and Philosophy

Writing a blog about my artistic mission and philosophy feels a lot like a college art assignment, but I’ll do my best. It feels a bit like writing an artist’s statement, actually!

So what can I say about my mission and philosophy of creating art? I feel like I am, at my deepest heart of hearts, a storyteller. Whether I’m writing a novel, or a blog, or a comic, I like to tell a story. And when I’m drawing, whether it’s sketching or illustrating or doing sequential art, I still like to tell a story. Even a drawing of one character can tell a story. I keep this in mind most of the time when I’m drawing something. Some of my art (especially warm-up sketches) are just character studies. But they can be so much more. I love when I can create an illustration or a sketch that tells a story about the character or the creature on the page.

My Horses of the World series of drawings started off with this idea in mind. The vintage map pages that I use to draw on are beautiful, and nearly anything drawn on them would look wonderful. But the reason I choose the pages I do, and the reason I draw horses on them is first to tell a story. Each breed is drawn on the map page of the country where the breed originates from. An Arabian on Saudi Arabia, a Fjord horse on Norway, a Heihe on China. It can be easy here in the United States to see this different breeds and forget where they come from, both in the U.S. and in the world. We can see a Percheron or a Paso Fino and not really think about where that breed has come from, and what it means for a horse to be of that breed. So I hope these images make people think about the horses they love and the journeys they’ve made to come into our lives.

But even something like a quick character illustration or character design can tell a deeper story. For instance, one of my warmup sketches in early 2018, tells a story despite being fairly simple. The character in this sketch is from a novel series that I’ve been working on for a long time. I published the first back in 2009 and am currently working on the second book. The second book takes place two years after the first, so this character has aged a little bit but is still fairly young. In this sketch she is running late, as is obvious from her pose of running and her looking at her wrist to see the time on her watch.

But what else does the illustration tell us? I specifically put her in a school uniform so there is an idea of her age and that she attends a private high school. If I’d dressed her in her casual clothing it could have been more difficult to get a sense of her age, other than she’s obviously on the younger side. In different clothes and without the bow in her ponytail, she could be a young professional woman on her way to a meeting who’s just realized she’s about to miss her train. I gave her a messenger bag, but the bag is decorated with cute keychains and pins, another hint to her young age and to her cheerful personality.

These are the kinds of details that I think about when I try to tell a story with an illustration. Drawing images like this, that have a meaning and aren’t just a character standing around doing nothing, are my favorite types of images to draw!

One of the reasons I wanted to become an artist and writer and to tell stories in the first place is because of the stories I grew up with when I was a child. My parents read to us a lot when we were young. My brother and I were reading books at high reading levels from a young age. I’m the youngest of four children, and all three of my siblings are boys. I grew up as a bit of a tomboy (naturally, with three brothers!) in the 1980’s. My closest brother had bad asthma when we were young, and since he was my best friend we were inside much of the time. We played with toys, of course, but we also watched Saturday Morning Cartoons and such, especially after we got cable when I was a little bit older.

I remember watching shows like Teenage Mutant Ninja Turtles and GI Joe and Transformers and thinking “Where are the girls?!” Sure, April O’Neil was capable and competent in TMNT, but let’s face it, she was pretty much a damsel in distress most of the time. I never saw myself, a girl who was strong and capable, in any of the stories I watched as a child. I remember seeing Beauty and the Beast when it came out and nearly crying, because not only was there finally a Disney Princess who looked like me (brown hair, brown eyes), but who also was smart and strong. I didn’t want to play as a damsel in distress when my brothers and I played. I wanted to save the world just the same as the boys did! So when I began to write stories, I tried to include women and girls who saved the world and were just as capable as their male counterparts at being completely badass and heroic.

These two things, telling stories and inspiring young women to be strong, are the two things that are the most important to me in my art.

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My 2015 Goal Plans

It’s 11 days in to 2015 and I feel like I have done more planning for what I want to accomplish than actually trying to accomplish things! But I guess taking the time to make a good plan helps with actually accomplishing those goals, huh?

For 2015 I selected 6 areas of my life to make goals for, then made sure I didn’t set more than 4-5 goals for each category. Now I’m spending the first 3 months of the year concentrating on 5 goals and trying to hustle to achieve them. I’m hoping to use this blog to track my progress and inspire others to set and work toward their goals as well!

Here are the goals I’m trying to accomplish for this year, by category.

  • Personal
    • Increase my self-confidence and decrease my negative self-talk
    • Make my inner editor shut up.
  • Career
    • Increase my Adrastus page views to at least 1000 each update day.
    • Successfully run a Kickstarter for books 3 & 4 of Adrastus.
    • Attend 3-4 conventions as a vendor and make a profit at each convention.
  • Health
    • Eat more fruits and vegetables.
    • Cut down my sugar consumption.
    • Exercise 30 minutes a day for 6 days a week.
    • Lose 4 pants sizes.
    • Become more  flexible, especially in my ankles/hamstrings.
  • Education
    • Learn how to use MotionArtist (by SmithMicro)
    • Learn how to use AnimeStudio (by SmithMicro)
  • Spiritual
    • Meditate regularly at least 20 minutes per day.
    • Be more grateful for the good things that I have.
    • Learn more about Tarot.
    • Practice rituals on my faith’s special days.
  • Other
    • Canter on a horse!

I’ve been using a book I picked up by S.J. Scott called S.M.A.R.T. Goals Made Simple to help set up my plans for my goals, and it’s helping a whole lot. The book is an easy read, only took a few hours. I actually wish that I had picked it up as a physical copy though so I could flip through it a bit easier! It’s been a really handy reference, and is the reason why I have a Goal Book and mind maps for each of the 5 goals I’m concentrating on until the end of March. The goals that I picked to focus on for the first quarter of the year were: Increase self confidence and decrease my negative self talk, Increase visitors to the Adrastus site, Meditate 20 minutes per day, Eat Healthy, and Learn how to use Motion Artist.

Look how cute my Goal Book is, too.

2015-01-08 14.21.40

I still want to decorate the front with some letters. I need to find some cute letter stickers, I think. Inside the book I have some colorful write-on dividers, one for each goal and then a few extra. I made mind maps for each goal on drawing paper to start coming up with my plans for how to achieve each goal and stuck each one in the pocket on the divider. Then each section has some looseleaf paper in it. The first page of each section has my goal defined out as clearly as I could get it, including how I’m going to accomplish the goal and some ideas. So like my Career goal of increasing my page views has this on the first page:

I will increase the average daily page views for adrastuscomic.com from 100 to 250 on update days by March 31st 2015. I will do this by using a combination of free and paid advertising, posting weekly tutorial videos to YouTube, being a guest on relevant podcasts, and posting site updates to relevant communities.

Then on the second page I started brainstorming places to advertise. So far this is the most organized I’ve been with any sort of goals like this. It’s scary, because I feel a little overwhelmed from time to time, but I also feel like I have the best chance now of actually getting things done and achieving what I want to achieve!